“Two decades ago there was very little information,” says Lloyd Baker, MD of Cozmetica, the sole UK distributor for prestigious spa brand GAYLIA KRISTENSEN, it’s USP being the combination of science with plant derived nature – Natural Molecular Cosmetics. Now, there are plenty of websites that provide a comprehensive database of “chemicalfree” ingredients and beauty products. Consumers are more aware of what is in the product and I think it’s the result of knowledgeable beauty journalists and their blogger counterparts. Consumers tend to move along the awareness spectrum, initially with food. They think about what they’re putting in their body, before starting to consider what they are putting on it”.
Written by Lloyd BakerRead More